Shopping · Gothenburg · Sweden
Shopping in Gothenburg
Shopping streets, markets and souvenirs worth the suitcase space.
Updated By the AMZBooking editorial team
Photo: Erik031, Public domain
Quick answer
Gothenburg shopping mixes Scandinavia's large Nordstan mall with independent design, vintage and second-hand shops in Haga, Linné and Majorna. Best souvenirs: Scandinavian design, Swedish sweets and Vintage clothing.
Key facts
- Shopping areas
- 4
- Markets
- 3
- Top souvenir
- Scandinavian design
Where to shop
Nordstan
A large indoor shopping centre beside Central Station, useful in bad weather.
Inom Vallgraven
Swedish fashion labels and boutiques on Kungsgatan, Fredsgatan and Magasinsgatan.
Haga Nygata
Interior-design, craft and vintage shops in the old wooden houses.
Majorna and Linné
Second-hand and vintage shops, records and independent designers.
Markets
Stora Saluhallen
The 19th-century covered market on Kungstorget, with delis, bakeries and lunch stalls.
Feskekôrka
The church-shaped fish hall, for seafood to eat on the spot or vacuum-packed smoked fish.
Christmas market at Liseberg
Seasonal stalls selling Swedish crafts, sweets and glögg among the Christmas lights.
What to buy
Scandinavian design
Glassware, textiles and kitchenware from Swedish design brands in the centre's design shops.
Swedish sweets
Pick-and-mix sweets, salty liquorice and polkagris rock candy travel well.
Vintage clothing
Haga and Majorna's second-hand shops sell Scandinavian vintage fashion and homeware.
Local craft beer
Gothenburg brewery cans from Systembolaget or brewery shops, if your luggage allowance permits.
Streets and markets worth a wander
Neighbourhood · Haga
Haga and Haga Nygata
Haga Nygata is a pedestrian street of restored 19th-century landshövdingehus with cafés, interior and vintage shops on the ground floors.
- Time needed
- 1–2 hours
- Cost
- Free
- Free
- Food
- Shopping
- Architecture
- Iconic
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Market · Haga
Feskekôrka
Gothenburg's fish market hall, opened in 1874 on the Rosenlundskanalen, looks like a Gothic church, which gave it the dialect name 'fish church'.
- Time needed
- 45 minutes
- Cost
- Low cost
- Food
- Architecture
- Rainy day
Market · Inom Vallgraven
Stora Saluhallen
The city's covered market hall on Kungstorget dates from 1889 and houses delis, butchers, cheese counters, bakeries and small lunch stalls under a cast-iron roof.
- Time needed
- 45 minutes
- Cost
- Low cost
- Food
- Rainy day
- Shopping
Food and drink to take home
Edible souvenirs travel best when they are dry or sealed: consider Cinnamon bun, Semla, Kladdkaka and Craft beer. Cafés along Haga Nygata, including Café Husaren for the giant Hagabullen, and bakeries across the city. Check your home country's rules on bringing food and drink back.
Shopping by neighbourhood
| Area | Price level | Character |
|---|---|---|
| Inom Vallgraven | $$$ | The old city inside the 17th-century moat, with canals, shops and the main squares |
| Haga | $$$ | Cobbled Haga Nygata, café terraces and restored 19th-century workers' houses |
| Linnéstaden | $$ | Linnégatan's restaurants and bars between Haga and Slottsskogen |
| Lorensberg and Avenyn | $$$ | The broad Kungsportsavenyen boulevard, Götaplatsen and the main evening strip |
| Majorna | $$ | Old harbour-workers' district of wooden houses, craft breweries and flea shops |
Paying and bargaining
Prices are in SEK. Service is included in Swedish restaurant prices. Rounding up or adding about 5–10% for good table service is common but not expected; tipping in cafés and bars is optional.
- Queue patiently and take a ticket number where a machine is provided, such as at pharmacies and some shops.
When to shop
Shops and markets are quietest in January–March and October; the busiest months are July–August.
- January: Göteborg Film Festival — one of Scandinavia's largest film festivals (usually late January to early February)
- February: Göteborg Film Festival continues (usually into early February)
- August: Way Out West — music festival in Slottsskogen (usually August)
- August: Göteborgs Kulturkalas — free culture festival (usually August)
- September: Gothenburg Book Fair (Bokmässan) — Scandinavia's largest book fair (usually late September)
- November: Christmas at Liseberg — Christmas market and lights (usually mid-November to late December)
Staying near the shops
$$$ · Best for first-timers, shopping and families
Inom Vallgraven
The old city inside the 17th-century moat, with canals, shops and the main squares
Questions travellers ask
+What should I buy in Gothenburg?
Scandinavian design, Swedish sweets, Vintage clothing and Local craft beer.
+Where is the best shopping in Gothenburg?
Nordstan: A large indoor shopping centre beside Central Station, useful in bad weather.
+What are the best markets in Gothenburg?
Stora Saluhallen, Feskekôrka and Christmas market at Liseberg.