Shopping · Amalfi Coast · Italy
Shopping in Amalfi Coast
Shopping streets, markets and souvenirs worth the suitcase space.
Updated By the AMZBooking editorial team
Photo: Istvánka, CC BY-SA 3.0
Quick answer
Shopping on the coast is about local craft: hand-painted ceramics, made-to-measure sandals, linen clothing, handmade paper and lemon products. Positano is the fashion centre, Amalfi sells paper and limoncello, and Vietri sul Mare is the place for ceramics. Best souvenirs: Limoncello, Amalfi handmade paper and Vietri ceramics.
Key facts
- Shopping areas
- 4
- Markets
- 0
- Top souvenir
- Limoncello
Where to shop
Positano
Boutiques selling 'Moda Positano' linen and cotton resortwear, and cobblers making leather sandals to measure while you wait.
Amalfi's main street
Via Lorenzo d'Amalfi climbs from the cathedral past shops selling handmade paper, limoncello and lemon soaps.
Vietri sul Mare
Dozens of ceramic workshops and shops selling plates, tiles and decorative pieces in the coast's bright designs.
Ravello
Galleries and ceramics shops on the lanes around the cathedral square, with higher-end pieces.
What to buy
Limoncello
Small bottles from producers who grow their own sfusato lemons travel well in checked luggage.
Amalfi handmade paper
Thick, deckle-edged bambagina paper and notebooks from Amalfi's paper makers.
Vietri ceramics
Hand-painted plates, tiles and lemon-motif jugs; most workshops can ship larger pieces.
Made-to-measure sandals
Leather sandals made to fit your feet in Positano workshops, often ready the same day.
Colatura di alici
Small bottles of Cetara's anchovy extract for dressing pasta at home.
Linen clothing
Light linen shirts and dresses in the Moda Positano style.
Streets and markets worth a wander
Neighbourhood · Vietri sul Mare
Vietri sul Mare ceramics
At the eastern end of the coast, Vietri sul Mare has been a ceramics centre for centuries, and its streets are lined with workshops selling hand-painted tiles, plates and the yellow, blue and green designs seen all along the coast.
- Time needed
- 2 hours
- Cost
- Free
- Shopping
- Art
- Architecture
- Rainy day
Food and drink to take home
Edible souvenirs travel best when they are dry or sealed: consider Limoncello, Delizia al limone, Sfogliatella Santa Rosa and Agerola cheeses. Offered after meals in many restaurants and sold in Amalfi and Positano; small producers often offer tastings. Check your home country's rules on bringing food and drink back.
Shopping by neighbourhood
| Area | Price level | Character |
|---|---|---|
| Positano | $$$$ | Pastel houses stacked down a steep ravine to a dark-sand beach |
| Ravello | $$$$ | Quiet hilltop town of villas, gardens and summer concerts above Amalfi |
| Atrani | $$$ | Tiny fishing village a five-minute walk from Amalfi |
| Minori and Maiori | $$ | Neighbouring family-friendly towns with the coast's longest beach |
| Agerola | $ | Mountain plateau above the coast, home of the Path of the Gods and fior di latte |
| Cetara | $$ | Working fishing village famous for anchovies and tuna |
Paying and bargaining
Prices are in EUR. Tipping is not expected and a coperto is often charged; rounding up or leaving 5–10% for excellent service in a smart restaurant is appreciated.
- Greet shopkeepers with 'buongiorno' and say 'grazie, arrivederci' as you leave.
- On narrow stairways, step aside for residents carrying shopping and porters with luggage.
- Swimwear is for the beach, not for town streets, shops or restaurants away from the sea.
When to shop
Shops and markets are quietest in January–February and November; the busiest months are July–August.
- July: Ravello Festival — concerts on the Villa Rufolo terrace (usually July–September)
- August: Ravello Festival continues
- September: Ravello Festival (usually into September)
- December: Luci d'Artista — art light installations in Salerno (usually November–January)
Staying near the shops
Questions travellers ask
+What should I buy in Amalfi Coast?
Limoncello, Amalfi handmade paper, Vietri ceramics and Made-to-measure sandals.
+Where is the best shopping in Amalfi Coast?
Positano: Boutiques selling 'Moda Positano' linen and cotton resortwear, and cobblers making leather sandals to measure while you wait.